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Anneka Wells

Anneka Wells

Visitor Attraction Growth Specialist

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    How to use postcode heatmapping to supercharge your festive event marketingHow to use postcode heatmapping to supercharge your festive event marketing
    Anneka WellsAnneka Wells

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    How to use postcode heatmapping to supercharge your festive event marketing

    Maximise festive bookings and reduce wasted marketing budget with postcode targeting. Discover how heatmapping your visitor data uncovers high-performing areas and drives ROI this Christmas.

    Experience Provider Digital Academy
    The hidden cost of purchase protection for visitor attractions (and what to do instead)The hidden cost of purchase protection for visitor attractions (and what to do instead)
    Anneka WellsAnneka Wells

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    The hidden cost of purchase protection for visitor attractions (and what to do instead)

    Purchase protection isn’t always the safety net it appears to be. For flexible tickets, it can lower conversions, frustrate visitors, and increase admin. Here’s how to spot when it helps, when it harms, and what attractions can do instead.

    Experience Provider Digital Academy
    The need for speed: Turning fast bookings into happy, loyal visitorsThe need for speed: Turning fast bookings into happy, loyal visitors
    Anneka WellsAnneka Wells

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    The need for speed: Turning fast bookings into happy, loyal visitors

    Visitors expect quick, friction-free bookings. Discover how Beyonk helps attractions speed up checkouts with mobile-first design, Apple Pay & Google Pay, embedded checkout, and key insights to takeaway to boost sales and satisfaction.

    Experience Provider Digital Academy
    H1 2025 Visitor Attraction report: Experience industry trends, shifts & opportunitiesH1 2025 Visitor Attraction report: Experience industry trends, shifts & opportunities
    Anneka WellsAnneka Wells

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    H1 2025 Visitor Attraction report: Experience industry trends, shifts & opportunities

    Essential takeaways to help experience providers build on early challenges and seize opportunities for strong growth in H2.

    Beyonk Market Insights
    How to reduce chargebacks and protect your ticket sales with BeyonkHow to reduce chargebacks and protect your ticket sales with Beyonk
    Anneka WellsAnneka Wells

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    How to reduce chargebacks and protect your ticket sales with Beyonk

    Disputes and chargebacks are on the rise and they’re more than just an annoyance. Learn how Beyonk helps experience providers avoid losses, reduce fraud, and take the stress out of handling chargebacks with built-in tools and support.

    Experience Provider Digital Academy
    Simplify ticketing and payments with Beyonk + SquareSimplify ticketing and payments with Beyonk + Square
    Anneka WellsAnneka Wells

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    Simplify ticketing and payments with Beyonk + Square

    Tired of managing ticket sales across multiple systems? With the new Beyonk + Square integration, sync in-person and online bookings in one dashboard, no extra fees, no duplicated work, just simple, seamless ticketing.

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